When today’s young talent weighs options between selling Cutco knives and driving for a rideshare app, understanding...
Varsha Sharma
Nature is full of metaphors. One of the most chilling—and strangely instructive—is matriphagy: the act of offspring...
“In a crowded marketplace, fitting in is a failure.”This powerful quote by Seth Godin isn’t just a...
Have you ever caught yourself dissecting a clever Super Bowl ad or wondering why Nike ads always...
Sometimes, the best marketing strategy is knowing when to stop taking yourself too seriously. In the world...
Digital advertising is essential—but not always efficient. Digital ad waste is a silent budget killer, and it’s...
If you were active on Twitter in 2017, you probably saw a meme or two about a...
In today’s fast-paced digital landscape, marketers are not just selling products—they’re navigating the complex terrain of human...
In the noisy world of advertising, Apple managed to do something remarkable with its Shot on iPhone...